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A clever black and white photo book has recently been released by publisher Skira, featuring Lapo Elkann as its protagonist.

The Italians are famous for expressive gestures, and a new photo book has been revealed, proving just that. It depicts Italian entrepreneur Lapo Elkann – president and founder of Italia Independent Group and grandson of Gianni Agnelli – answering both silly and serious questions asked by prolific writer Glenn O’Brien, simply by expression, shot by renowned photographer Wayne Maser.

The title was inspired by Philippe Halsman’s book The Frenchman: A Photographic Interview, published in 1949. This new book is entirely composed of black and white images, with Maser only capturing Elkann’s face and body, while O’Brien asks questions ranging from Elkann’s personal life to his career.

"Italy is a nation filled with beauty and irony, and irony is key. This book is a joke – a joke done with quality," explains Elkann.

Source: buro247.com

Photography: d.repubblica.it

Filed under menswear Lapo Lapo Elkann photography